What Makes a Website Work?

  • Basic Information/Introduction.
  • Compelling dialog to attract customers.
  • Clarification of what service is provided.
  • Listing of products available and why the customer "must" have them.
  • Contact information/Point of Contact.
  • A few FAQs.
  • Relevant articles with regard to products and services.
  • Explanation of why your business is the better choice; what differentiates your services/products, what makes you stand out.
  • Recommendations, successes, endorsements, testimonials.